Story World Explorers
Join us as we have fun, in-depth conversations with creators about their passion projects. Together exploring their story world, characters, themes, and potential transmedia outlets.
Story World Explorers
#45 - In Conversation with Jennifer Palais
This week’s guest is our new friend, Jennifer Palais! Jennifer is a Creative and Cultural Strategist - working with brands, agencies, and production companies. She helps brands exist in big moments in big ways. By creating strategies that communicate brand stories across platforms - online and off and back again - she advocates for value-driven content with the intent to create real and lasting relationships with audiences.
We spoke about how commercials are parasites, brands misunderstanding storytelling, and how audiences and consumer bases only invest in a brand when there’s story.
It’s a story-filled conversation!
Follow Jennifer:
http://www.jenniferpalais.com/
http://linkedin.com/in/jenniferpalais
#Transmedia #storytelling #collectivejourney #strategist #brand #branding #audience #audiencebuilding #marketing #advertising #thinkradical #Clovispoint #podcast #inconversation
Are you an intrepid explorer with your own story world? You should be a guest on Story World Explorers! Connect with us here: https://clovispointcm.com/be-a-guest
