In Conversation

#45 - In Conversation with Jennifer Palais

February 01, 2021 Frank & Jack Konrath / Jennifer Palais Season 2 Episode 5
In Conversation
#45 - In Conversation with Jennifer Palais
Chapters
In Conversation
#45 - In Conversation with Jennifer Palais
Feb 01, 2021 Season 2 Episode 5
Frank & Jack Konrath / Jennifer Palais

This week’s guest is our new friend, Jennifer Palais!  Jennifer is a Creative and Cultural Strategist - working with brands, agencies, and production companies. She helps brands exist in big moments in big ways. By creating strategies that communicate brand stories across platforms - online and off and back again - she advocates for value-driven content with the intent to create real and lasting relationships with audiences.

We spoke about how commercials are parasites, brands misunderstanding storytelling, and how audiences and consumer bases only invest in a brand when there’s story. 

It’s a story-filled conversation!

Follow Jennifer:

http://www.jenniferpalais.com/

http://linkedin.com/in/jenniferpalais

#Transmedia #storytelling #collectivejourney #strategist #brand #branding #audience #audiencebuilding #marketing #advertising #thinkradical #Clovispoint #podcast #inconversation

Support the show (https://www.patreon.com/inconversation)

Show Notes

This week’s guest is our new friend, Jennifer Palais!  Jennifer is a Creative and Cultural Strategist - working with brands, agencies, and production companies. She helps brands exist in big moments in big ways. By creating strategies that communicate brand stories across platforms - online and off and back again - she advocates for value-driven content with the intent to create real and lasting relationships with audiences.

We spoke about how commercials are parasites, brands misunderstanding storytelling, and how audiences and consumer bases only invest in a brand when there’s story. 

It’s a story-filled conversation!

Follow Jennifer:

http://www.jenniferpalais.com/

http://linkedin.com/in/jenniferpalais

#Transmedia #storytelling #collectivejourney #strategist #brand #branding #audience #audiencebuilding #marketing #advertising #thinkradical #Clovispoint #podcast #inconversation

Support the show (https://www.patreon.com/inconversation)