This week’s guest is our good friend, James Kinloch! James is Managing Partner & Co-Founder of ART by Capital Digital. The letters of ART stand for; Accurate, Relevant & Tested in their content based on data, strategy, tactics, tools & more. He’s worked in the field of advertising for 15+ years, traveling & working in amazing places within WPP such as Africa, Americas, Europe, & beyond.
We spoke about speed as a metric of success, the need for testing in advertising, and the importance of HR in building brands.
A great, fast paced conversation!
Follow James:
https://www.linkedin.com/in/bobbieandluna/
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